Brand Sencor: ............................... SENCOR is a consumer electronics organization, founded in Japan in the late 1960s and went on to achieve prestigious status in the field of audio technologies. In the early 1990s, when SENCOR became a European brand, the variety of products expanded significantly. SENCOR is a brand linking the Japanese tradition of state-of-the-art technology to the modern trends of a comfortable lifestyle, pushed even further by emotionalism, individualism and entertainment. The organization is known for its wide range of products, design, innovation and courtesy. ................................. THE SENCOR STORY: ................................. The company was founded in Japan in 1969 during the Japanese electronic miracle. The name originated from combining the Japanese term "sen", meaning 1,000 and Latin term "cor" – the heart. The logo depicted the letter "o" as a red dot – a symbol of the rising sun and promise of quality. The brand's philosophy was directed towards people, courtesy and products that are comfortable to use. 1972. A breakthrough with the first multitrack cassette player from SENCOR. The 1970s brought the expansion throughout Asia and Europe, SENCOR tape recorders become a success in Great Britain. The exceptional level of development behind SENCOR products allows it to introduce revolutionary and entirely new technology – "reverse" function on cassette player or the two-cassette player capable of recording. SENCOR introduces a brand new product – the car cassette player and becomes the leading car stereo brand. The company makes the move to Europe in the early 1990s, the logo changes In the 2000s and 2010s, the variety of products quickly grows with SENCOR now producing a wide range of consumer electronics and discovering entirely new commodities. More and more emphasis is placed on design, colors, package sophistication and continuous innovation. Today, SENCOR supplies more than 1,000 types of products in six assortment groups to more than 25 countries worldwide. The story that began in 1969 continues. And continue with a bang